Quantitative Descriptive Approaches: When panelists rate products according to one single list of attributes. When products are rated according to one single list of attributes. When products are rated according to several lists of attributes. Qualitative Descriptive Approaches: When products are depicted by comments. When two different products are put in various experimental contexts. When products are grouped into homogeneous clusters. When products are positioned onto a projective map. Affective Descriptive Approaches: When products are solely assessed by liking. When products are described by both liking and external information "independently." When products are described by a mix of liking and external information. Appendices. Index.
Sebastien Le, Thierry Worch
"Lê and Worch present students, academics, researchers, and
statisticians with a quantitative, qualitative, and effective
approach to sensory evaluation. The authors have organized the bulk
of their text in three sections, devoted to quantitative
descriptive approaches, qualitative descriptive approaches, and
affective approaches, in turn. Individual chapters within these
sections cover a variety of subjects, such as product rating
according to a single list of attributes, product rating when
depicted by comments, and product rating when solely assessed by
liking."
—Ringgold, Inc. Book News, February 2015
"…a comprehensive and practical book written for sensory
scientists. The book introduces techniques for the analysis of
sensory data with a strong emphasis on multivariate analysis.
Throughout the book, real data from a variety of sensory
experiments are used to illustrate how to analyze sensory data
appropriately using R. … The examples used in the book emphasize a
good understanding of the objective of the experiment, the nature
of the data collected and its statistical notation, how to
implement the appropriate method of analysis using R, and how to
read the output and carefully interpret the results. … Sensometrics
is a dynamic and fast-moving field, yet books on how to analyze
complicated sensory data are rare. This practical book is a
valuable resource for scientists learning how to analyze sensory
data appropriately. It can be used as a course textbook to teach
new sensory scientists the full suite of existing statistical
techniques, or as a reference handbook for the experienced sensory
scientist seeking information on how to analyze a specific type of
sensory data. … well-organized, easy to read, and provides
practical instruction in statistical techniques for analyzing
sensory data using R."
—Gui-Shuang Ying, University of Pennsylvania, in Journal of the
American Statistical Association, January 2017"Lê and Worch present
students, academics, researchers, and statisticians with a
quantitative, qualitative, and effective approach to sensory
evaluation. The authors have organized the bulk of their text in
three sections, devoted to quantitative descriptive approaches,
qualitative descriptive approaches, and affective approaches, in
turn. Individual chapters within these sections cover a variety of
subjects, such as product rating according to a single list of
attributes, product rating when depicted by comments, and product
rating when solely assessed by liking."
—Ringgold, Inc. Book News, February 2015
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