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Internal Communications
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Handbook of Relationship Marketing
Handbook of Relationship Marketing

By Jagdish N. Sheth (Edited by), Atul Parvatiyar (Edited by)

Paperback (India), January 2002
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The Fundamentals of Supply Chain Management
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Jalebi Management
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HRD Score Card 2500
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Shaping Business Leaders
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The Acrobatics of Change
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Sales and Distribution Management
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Gender Stereotypes in Corporate India
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Managing Indian Banks
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Institutions, Consultants and Transformation
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Marketing Communications Industry
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Data Analysis in Business Research
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Greening the Supply Chain
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Knowledge Leadership
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The New Professional Salesman
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Enterprise Support Systems
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The Next Available Operator
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24 Brand Mantras
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Innovation Management
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