Promotional Information

$1000 marketing and publicity budget
Indie Bound Advance Access & White Box
postcards
Regional radio and TV interviews (KQED - NPR, KRON TV - San Francisco)
Features in regional and urban media: SF Chronicle, SF Examiner, San Jose Mercury News, Los Angeles Times, Seattle Times, Honolulu Star Bulletin, New York Times, Chicago Tribune, San Diego Tribune
Features in Asian American media
Reviews in parenting, school, and teacher media
Published to coincide with back to school month
Promotion on the publisher's website (www.immedium.com)
Publicity and promotion in conjunction with the author's speaking engagements

About the Author

Oliver Chin has written The Tales from the Chinese Zodiac series and more than a dozen children's books. He presents at schools, libraries, museums, and cultural organizations nationwide, and teaches students how to draw and make their own comic books. He lives in San Francisco, California.

Jennifer Wood previously illustrated The Year of the Dragon. She is an animation designer at Nickelodeon. She has contributed to the shows T.U.F.F Puppy, The Fairly OddParents, The Marvelous Misadventures of Flapjack, Catscratch, Strawberry Shortcake, and Tak and the Power of Juju. She lives in Los Angeles, CA. See more at artofjwood.com.

Reviews

"The latest two offerings in Oliver Chin's series of Tales from the Chinese Zodiac, this year's The Year of the Snake and last year's The Year of the Dragon are welcome additions to this imaginative menagerie of endearing characters, whose stories embody the chief characteristics of each animal of the Chinese Zodiac in turn." - Paper Tigers

“Illustrator Jennifer Wood makes sure to imbue every page with energy in motion – ‘dazzling and colorful’ ... Part cultural exploration, part goofy adventure, part morality tale, and just a wee bit of sort-of-hidden snark for parents to giggle over, Chin’s latest title is also an adorable reminder to get out in the world and enjoy this “sensational Year of the Snake.” - BookDragon, Smithsonian Asian Pacific American Center

"In The Year of the Snake, Chin has managed to weave an adventurous story of friendship and acceptance into an important cultural lesson about the Chinese Zodiac... As a Teacher Librarian, I am continually searching for books that have a positive message as well as captivating illustrations, and The Year of the Snake is just that! - Julie Griffin, Palo Alto Unified School District, CA

"The symbolic nature of the snake being wise and intelligent and good at making things turn out just the way it wants in business and otherwise quietly shines through in this book in a friendly and fun sort of way. There are subtle themes of looking past prejudice to one’s true nature that you can point out if you wish–or just let your kids enjoy the silly illustrations and tuck ‘em in." - I Overthink Everything