A renowned marketing expert offers practical techniques for harnessing the power of referrals to ensure a steady flow of new customers.

Reviews

John Jantsch, already one of the nation's acknowledged leading authorities on referral generation, has taken his game to an entirely new level. The Referral Engine is a must read for anyone and everyone whose business could benefit from a steady, increasing stream of A-list, high-quality referrals. And I cannot think of a single business that doesn't qualify for that. Bob Burg, coauthor of The Go-Giver and Go-Givers Sell More