DAN LOK has been viewed more than 1.7 billion times across social
media for his expertise on how to achieve financial confidence. And
he is the author of over a dozen international bestselling
books.
Dan has also been featured on FOX Business News, MSNBC, CBC,
FORBES, Inc., Entrepreneur, and Business Insider.
In addition to his social media presence, Dan Lok is the founder of
the Dan Lok Organization—which includes more than two dozen
companies— and is a venture capitalist currently evaluating
acquisitions in markets such as education, new media, and
software.
The organization includes an expansive list of companies and brands
that range from Closers.com, Copywriters.com, InstantScripts.com,
High Ticket Closers, High Income Copywriters, and a dozen
others.
And as chairman of DRAGON 100, the world’s most exclusive advisory
board, Dan Lok also seeks to provide capital to minority founders
and budding entrepreneurs.
Dan Lok trains as hard in the Dojo as he negotiates in the
boardroom and thus has earned himself the name— The Asian
Dragon
DJ RICHOUX is an entrepreneur and marketing coach who has over 19
years of practical hands on street-smart marketing and customer
service experience. He has won international excellence in service
award from Porsche and national excellence in service award from
Jaguar. He accelerated annual sales of a company from $327,000 to
1.81 million in just 12 months as well as increasing quarterly
gross sales of a another company from $222,000 to $497,280 within
three months. For the last decade he has specialized in developing
step-by-step systems that enable business owners to realize the
true potential of their businesses. Now as a salon marketing
expert, DJ is revolutionizing the way salon owners do business
delivering them more freedom, more profit and more fun.
“As a hair styling coach and hairstylist for 35 years, I read Dan
Lok’s book “Lies Salon Owners Believe” with excitement & curiosity.
I couldn’t put the book down. The pages flow from start to finish
with proven business principles and marketing strategies. Every
page bursts with practical guidelines and strategies. Though
seemingly obvious, they are neglected and overlooked by salon
owners when they market their services. If I owned a salon, I would
immediately apply all Dan’s lessons and join the client loyalty
program right away. I would definitely become a member and use his
system to beat my competition and become a wealthy salon business
owner. Dan you’re a life saver, where have you been all these
years? It is about time for a hero to step forward and help our
industry.”
—Jannie Lam, International Hairstylist & Salon Team Building
coach
“This book is a masterpiece! This is the single most mesmerizing
and effective book on growing a salon business I’ve ever read. I
run one of the largest full service salon and spas in BC, I found
myself re-reading chapters and fiercely taking notes on how I’ll
leverage Dan’s ideas. I’m glad I got it before my competitors
did.”
—George McCaulley, Owner of Axiom Salon and Spa
“For the past 21 years, I’ve been helping small businesses discover
how to attract more customers and make more money. In those 21
years I have never read a book that’s so simple, yet so profound.
Lies Salon Owners Believe is the answer to any salon business owner
who wants to get more business right away. If you’ve ever wondered
how to beat the competition, pull in more customers and
dramatically grow your business, Dan shows you the key steps to
take. Let’s be honest. Most salons could be making a lot more
money, just by making a few changes. Finally you can discover
what’s been holding you back from the success you know your
business is capable of. Get this book and read every word!”
—Charlie Cook, President, MarketingForSuccess, Consultant to
Fortune 500 companies that includes Forbes, AETNA, & AT&T
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