Key Concepts in Business Management, Units 1&2, 2nd Edition features a continued emphasis on real life business case studies and incorporates the latest business news, views and trends. Statistics and laws have been updated, such as the new Competition and Consumer Act 2010. Key Concepts in Business Management, Units 1&2, 2nd Edition has also been updated to include responses to the latest examiners' reports. As a special offer to all booklist schools, teachers will receive a SAC PACK which features four additional videos accompanied by SACS. These SACS have been written in a "How to" style to assist students tackle tasks like essay writing and answering extended response questions.
Key Concepts in Business Management, Units 1&2, 2nd Edition features eBookPLUS - an electronic version of the textbook and a complimentary set of targeted digital resources. These flexible and engaging ICT activities are available online at the JacarandaPLUS website ( www.jacplus.com.au) Your eBookPLUS resources include: * eLessons featuring video case studies from real-life businesses, accompanied by worksheets to illustrate key concepts * interactivities to engage and stimulate student interest in Business * weblinks to key business bodies, updated data and statistics and further resources

Table of Contents

Unit 1 Small business management 1. Introducing Business 2. Small business - decision making 3. Small business - planning 4. Small business - evaluation 5. Introductory accounting for small business 6. Management of staff in small business 7. Information and communication technologies in small business 8. Introduction to legal responsibilities in offering goods and services in a small business Unit 2 Communication and management 9. Communication in business 10. Managing the marketing function 11. Managing the public relations function