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Introduction to Perfumery
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Introduction - the business of perfumery; perfumery business environmental analysis; odours, fragrances and odour vocabulary; concepts of fragrance chemistry; aromatic materials I - aroma chemicals; aromatic materials II - materials of natural origins; perfumes and marketing; structure of the creative perfumary house; new produce development and the perfume brief; perfume matching and creation; applications of perfumes I; applications of perfumes II; performance evaluation; perfumery operations; marketing in the perfumery house; the business planning process.

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