From climate change to stem cell research, this book shows how to communicate complex and sometimes controversial scientific issues to the public. Each chapter explains key methods and issues, providing the reader with both a practical and theoretical understanding of science communication. This is an essential text for students learning how to engage the public with science using both traditional media and more direct face to face approaches. Table of ContentsIntroduction; M.Brake & E.Weitkamp The History and Development of Science and its Communication; M.Brake Science in Popular Culture; N.Hook & M.Brake Writing Science; E. Weitkamp Broadcasting Science; T.Murcott Presenting Science; K.Bultitude Communicating Science in Museums and Science Centres; A.Boyle Science and the Citizen; C.Wilkinson Conclusion About the AuthorMARK BRAKE is Professor of Science Communication in the Department of Health, Sport and Science at the University of Glamorgan, UK. He is recognised as a leading academic in the field and has published many books, including Different Engines: How Science Drives Fiction and Fiction Drives Science and FutureWorld. EMMA WEITKAMP is a Senior Lecturer in Science Communication at the University of the West of England, UK. She also has a background in medical writing and public relations. PrizesALISON BOYLE Science Writer and Curator, Science Museum, London, UK MARK BRAKE Professor of Science Communication, University of Glamorgan, UK KAREN BULTITUDE Senior Lecturer in Science Communication, University of the West of England, UK NEIL HOOK Lecturer in Science Communication, University of Glamorgan, UK TOBY MURCOTT Lecturer in Science Communication, University of Glamorgan, UK EMMA WEITKAMP Senior Lecturer in Science Communication, University of the West of England, UK CLARE WILKINSON Senior Lecturer in Science Communication, University of the West of England, UK Reviews'With a good balance between the theoretical and practical aspects of science communication, the book discusses key methods and gives great tips for science communication in many areas...' - CAPJournal |