Have you ever seen someone you know succeeding more than you are despite the fact that you know you're smarter and your ideas and work ethic are stronger? They seem to win more than you do just because they can get people to listen to them (and, for some reason, you can't). Some people just seem able to draw people to them, hold their attention, and form a positive impression that lingers long after meeting. These fortunate individuals have The "It" Factor! - the enviable hallmark of so many successful people. Now, in "The "It" Factor", communications expert Mark Wiskup will give readers the tools to become one of those lucky people on whom success and fortune routinely smiles. Wiskup refers to "The "It" Factor" as a "career advancement and business relationship manual."More specifically, it's a practical (and entertaining) guide to beefing up your communication skills so you can easily build profitable connections with colleagues and others in both formal and informal/social business situations. It provides part confident communication ...part schmoozing-your-way-to-success. This book will enable people to communicate their ideas so skillfully that people sit up and take notice. It will give readers the tools that will enable them to take charge of a meeting, any simple business conversation, or any networking encounter - and become instantly memorable (in a good way, of course!). With "The "It" Factor", readers will become more confident, superstar communicators who will not only never have to feel ignored or overlooked again, but will much more easily achieve the results they have always desired.
About the Author
Mark Wiskup (Tampa, FL) is a communication skills coach and international speaker who helps others master the skills of speaking with power and impact in every business and social setting. He is the author of Presentation S.O.S.
Table of Contents
<html> Contents Acknowledgments ix Introduction The Elusive "It" Factor 1 Chapter 1 No One Is Born with the "It" Factor-No Matter What Your Parents Say 5 Chapter 2 The Enormous Value of Building Connections 15 Chapter 3 How to Turn Every Conversation into a Connection 28 Chapter 4 How to Build Instant Connections by Painting Pictures with Your Words 44 Chapter 5 How to Make Boring Jargon and Stats Fascinating 63 Chapter 6 Preserve Your Hard-Won Connections by Avoiding Patronizing Patter 78 Chapter 7 Perfecting Your Elevator Pitch: How to Wow Them in Just Three Floors 100 Chapter 8 How to Enhance Your Connections with Meaningful Praise and Helpful Criticism 114 Chapter 9 How to Succeed at "Small Talk" (It's the Only Way to Get to "Big Talk") 130 Chapter 10 How to Get Noticed at Meetings 144 Chapter 11 The "It" Factor Five-Step Implementation Program 163 Conclusion The Delights of Having the "It" Factor 173 Index 175
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