Timed to coincide with the celebrations of Neruda's 100th birthday. Neruda will be in the media a great deal in 2004 and we can take advantage of that. FS&G is publishing a Collected Works (800 pages, $40 cloth edition) next year as well -- we can possibly be included in round-ups. An attractive poster/postcard can be produced ahead of time for bookstores, to market the book. Neruda's a beloved poet, and those would be guaranteed popular items. The Neruda Foundation in Chile will work with us to sponsor readings and presentations both in Chile and the U.S. to celebrate Neruda's birthday and the release of this collection. They are going to distribute the book in Latin America. Featured book in the Academy of American Poets "National Poetry Month" campaign, April 2004
Pablo Neruda is regarded as the greatest Latin American poet of the 20th century. Winner of the Nobel Prize in Literature in 1971, his breadth of vision and wide range of themes are extraordinary, and his work continues to inspire new generations of writers. Mark Eisner, poet and translator, is a Visiting Scholar at Stanford University's Center for Latin American Studies. He has wandered and worked throughout Latin America from Cuba to Chile for years and is currently directing and producing a documentary film on Pablo Neruda.
"The call for a more accessible collection of Neruda's important poems is answered with City Lights' The Essential Neruda, a 200-page edition that offers 50 of Neruda's key poems. The editors and translators know how to extract gold from a lifetime of prolific writing. If you want a handy Neruda companion and don't know where to begin, this is it."--Bloomsbury Review " ...The Essential Neruda will prove to be, for most readers, the best introduction to Neruda available in English. In fact, I can think of few other books that have given me so much delight so easily. At only 234 pages (bilingual), it somehow manages to convey the fullness of Neruda's poetic arc: Reading it is like reading the autobiography of a poetic sensibility (granted, the abridged version)."--Austin Chronicle "This book is a must-have for any reader interested in a definitive sampling of the most essential poems by one whom many consider one of the best poets of the 20th century."--Tulsa World "What better way to celebrate the hundred years of Neruda's glorious residence on our earth than this selection of crucial works - in both languages! - by one of the greatest poets of all time. A splendid way to begin a love affair with our Pablo or, having already succumbed to his infinite charms, revisit him passionately again and again and yet again."--Ariel Dorfman, author of Konfidenz and The Nanny and the Iceberg "If the notion had struck Pablo Neruda, I am quite sure that like Fernando Pessoa and Antonio Machado he would have given birth to what the former called heteronyms. Like Pessoa especially, Neruda can be several poets according to where he is and when and what his mood might be. It is quite fitting therefore that his work in this anthology be shared by various translators, for, ideally, a translator is but another heteronym speaking in a different tongue and at a different time. Neruda is well served here by these other voices of his."--Gregory Rabassa
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