What sorts of people are unemployed and why? How safe are banks? Should we aim to have no pollution? Why do wages vary so much? Are you interested in debating the answers to these sorts of questions? This book is. Student understanding of economic theory is reinforced throughout this textbook by placing their experiences at the heart of learning. Easy to follow concepts are presented at an appropriate pace, and in a relevant and engaging manner. Students can easily dip in and out of the material without forfeiting their understanding of topics as a whole through the use of innovative pedagogy such as regular re-cap features and convenient summary sections. Covering purely the essential topics needed on an introductory economics module, Economics is refreshingly straightforward with concise explanations and clear navigation throughout. Students do not have to waste time and effort wading through superfluous material. More concise, focused, and affordable than other offerings, this is exactly the textbook students' need. A truly economical textbook! Accompanied by an Online Resource Centre comprising: For students: MCQs Oxford NewsNow Web links, Flashcard glossary For lecturers: Test bank Customisable PowerPoint slides
Table of Contents
PART ONE: INTRODUCTION TO ECONOMICS; 1. The Nature of Economics; 2. Scarcity, Governments and Economics; PART TWO: MICROECONOMICS; 3. Supply and Demand; 4. Elasticity of Demand and Supply; 5. Governments and Markets; 6. Household Behaviour; 7. Introducing the Theory of the Firm; 8. Production Functions and Methods; 9. Perfect Competition; 10. Monopoly and Monopolistic Competition; 11. Oligopoly; 12. Governments, Monopolies and Oligopolies; 13. Governments and Resource Allocation; 14. Markets for Labour; 15. Land and Capital; 16. Governments and the Redistribution of Income; PART THREE: MACROECONOMICS; 17. Introduction to Macroeconomics; 18. The National Accounts; 19. GDP and the Multiplier Model; 20. Money, Banks and Interest Rates; 21. GDP and Prices: the AS-AD model; 22. Unemployment; 23. Inflation and Unemployment; 24. Business Cycles; 25. Economic Growth; 26. Monetary, Fiscal and Supply-side Policies; 27. International Trade; 28. International Payments
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