Table of Contents

CONTENTSForeword by Peter Horrocks, Open University Introduction Chapter 1: Identity & Culture: The Basis of Perception - Beliefs, Values and Attitudes - Levels of Prejudice - Prejudice Played Out - Blue & White Collar Chapter 2: Perception is Reality - TRACC(R) - When in Rome... - Integration versus Assimilation - Nature versus Nurture Chapter 3 Employment - You and the People You Work With - The Employment Cycle - Attraction - Selection - Recruitment - Retention - Promotion - Termination - Monitoring - Evaluation - Support - Chapter 4: Creating Common Understanding - Equality or Equity? - The Mechanics - Why is Communication so Important? Chapter 5: The Customer is Always Right!? - Who is the Customer? - 'Hindu' shoes withdrawn after protests - Customer-focused versus Sales- (Target-) Driven - Customer Channels - Reputation and Risk - Complaints & Conflict - Customer Charter - Chapter 6: Educate or Legislate - Protected Characteristics - Age - Disability - Gender Reassignment- Marriage and Civil Partnership - Pregnancy and Maternity - Race (Ethnicity and Nationality) - Religion and Belief - Sex - Sexual Orientation - Definitions - General Duties - Institutionalised Discrimination (MacPherson) - Institutional Racism - Human Rights Act Chapter 7: Everything is Fine...Until It's Not - I Call a Spade a Spade - I Just Want It To Stop - Oh No, Not Again! - Power Play - What is Appropriate Challenge? - Prevention versus Cure - Chapter 8. Practice makes...The Open University's Aspire~ Leadership and Mentoring Programme for minority staff - Southern Health NHS Foundation Trust - Quality Care When And Where You Need It - The Co-operative - Quality support as the workforce ages - Ernst & Young - Black and Minority Ethnic (BME) Leadership Programme Chapter 9: The Transience of Diversity - Diversity and the bottom line - Diversity and Creating Shared Values - Diversity and CSR - Diversity and Inclusion - Diversity and Leadership - Diversity and Teamwork - Diversity and the Balanced Scorecard - Diversity and the Individual - Chapter 10. What we don't know can't hurt us? (Unconscious Bias) Chapter 11: The Journey is more important than the destination.

About the Author

Having headed up the diversity practices of two of the UK's largest Recruitment Resourcing Agencies, Gamiel Yafai is now Managing Director of a highly successful diversity consultancy, supporting a broad portfolio of clients including some major UK and European organisations move from 'policy to practice', utilising a large portfolio of traditionally 'hard to reach' minority communities. He is currently Chair of a number of charities and widely promotes the benefits of volunteering as a means of developing leadership competencies. An accomplished diversity and inclusion strategist, with strong experience of Public, Private, Education and Third Sectors, Jiten Patel is Managing Director of a successful diversity consultancy, and has headed diversity and inclusion at two international organisations. Recent awards include Diversity Champion of the Education Sector 2015, at the prestigious Excellence in Diversity Awards. Jiten is a skilled trainer and facilitator, often working in complex environments. Volunteer activity includes chairing and board roles of a range of charities and steering groups.

Reviews

"Diversity is a topic that affects us all, but it's also one that is complex and often misunderstood...; Demystifying Diversity broaches the subject at a very human level, providing background and theory before going on to consider what that may mean for you and me. The authors have considered the needs of everyday people, particularly those who have to manage others or run successful organisations, bringing greater understanding and increased con dence to a topic that can often confuse."
*From the Foreword by Peter Horrocks CBE*

"...an accessible, engaging and thoughtful book which addresses a range of potentially complex and contentious subjects in a quite unique way." 
*Paul Deemer, Head of Equality, Diversity and Human Rights, NHS Employers*

"This is a great read for anyone ... in the world of diversity ... Gets you thinking about how you can make things happen in your organisation."
*Kate Nash, Kate Nash Associates*

 "Fearless and illuminating, Demystifying Diversity penetrates one of the most pressing issues of our day, and shines a spotlight on the taboos we often shy away from."
*Jeremy Massey author of The Last Four Days of Paddy Buckley*