Most people would like to be more creative, more persuasive and more attractive. For years, gurus and 'life coaches' have urged people to improve their lives by changing the way they think and behave, but scientific research has revealed that many of their techniques, from group brainstorming to visualization, are ineffective. Fortunately, psychologist Richard Wiseman is on hand to provide fast-acting, myth-busting scientific answers to a huge range of everyday problems. From job-hunting to relationships, and from parenting to self-esteem, personal and professional success may be less than a minute away ...Find out why putting a pencil between your teeth instantly makes you feel happier. Discover why even thinking about going to the gym can help you keep in shape. Learn how putting just one thing in your wallet will improve the chance of it being returned if lost.

About the Author

Richard Wiseman is Britain's only professor for the Public Understanding of Psychology and is the author of the bestselling Quirkology. He is the psychologist most frequently quoted by the British media.

Reviews

Psychologist and best-selling author Wiseman (Quirkology) draws on scientific research to help people achieve their dreams and ambitions in a matter of minutes rather than months. Contrary to popular thinking, he says, playing hard to get, visualizing the ideal plan, and offering rewards for achievement don't work. Instead, the author suggests bonding over dislikes, imagining the achievement of a goal, and praising effort over the finished product. Although some of Wiseman's findings would definitely improve one's life if adopted, others seem far-fetched. Wait for the paperback. [See Prepub Alert, LJ 9/1/09.] Copyright 2010 Reed Business Information.