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Books » Business » Marketing » Advertising
22 Immutable Laws of Branding
http://www.fishpond.co.nz/Books/22-Immutable-Laws-of-Branding-Al-Laura-Ries/9780060007737
By
Al & Laura Ries
RRP $40.99 $21.88 Save $19.11 (47%)21.88
Free shipping NZ wide  Ships within 24 hours from USA supplier| Rating: | | | Format: | Paperback, 272 pages | | Other Information: | illustrations | | Published In: | United States, 01 October 2002 |
Two marketing experts present a comprehensive guide to building a product into a recognized and respected brand and share their radical strategies for marketing effectively on the Internet, urging readers to mix the old with the new when making a marketing plan, in a volume that contains The 22 Immu |
| Publisher: | HarperCollins | | ISBN: | 0060007737 |
| EAN: | 9780060007737 | | Dimensions: | 23.62 x 18.8 x 1.75 centimeters (0.35 kg) |
| Age Range: |
15+ years |
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